Ms. Madhumita Basu
Marketing, Innovation, Strategy & Information Management
Ms. Madhumita Basu heads Marketing, Innovation, Strategy and Information Management for Nuvoco’s all business areas.
Ms. Basu joined Nuvoco in 2010 as Excom Member and Head of Marketing for its cement business; where she shared responsibility for driving key corporate goals in safety, growth, business performance, innovation and people development. In October 2015; she was given the additional mandate of heading sales for the cement business; along with driving innovation processes, new products and services for the Residential Housing segment.
Ms. Basu took charge of heading Innovation for Nuvoco in April 2017; where she drives the organisation’s five-stage innovation process through its world-class Construction Innovation Development Centre. The Centre is a hub for developing new products from point of conception to market introduction; it also nurtures dynamic partnerships to develop intelligent and relevant construction technologies.
Ms. Basu has over three decades of experience in customer-centric processes and cross-functional engagement within strategic planning, sales and marketing (domestic and international), business development and outsourcing; as well as quality management and IT. Prior to joining Nuvoco, she worked with Exide Industries and Eveready Industries India.
Ms. Basu has a Bachelor degree in Commerce and a Masters in Management Studies (Finance Major) from Mumbai University. She has been associated with various fora for Training and Development programmes. She is also a recipient of the Confederation of Indian Industry (CII) Young Manager Award and a Past President of The Calcutta Management Association.