Construction Development and Innovation Centre
Our key differentiator is our focus on innovation to introduce new and differentiated products that fulfil the gaps in the marketplace and so meet our customer requirements.
We have a dedicated Construction Development and Innovation Centre (“CDIC”) located in Mumbai. This NABL-accredited facility serves as the incubation centre for innovative products across the Cement, Ready Mix and Modern Building Materials businesses.
Our Strengths – Strong research and development and technological capabilities
We place a strong focus on innovation, with an emphasis on developing a comprehensive product range to meet the requirements of our customers, address the gaps in the market and improve our profitability. We have set up the CDIC, our innovation centre located in Mumbai. Through CDIC, we can and have developed new products that address market needs.
Some of our innovative products include cement with added micro fiber, ready-to-use wet micro concrete for structural strengthening and retrofitting, high-strength, high-density and lightweight concrete (as compared to regular concrete), wet mix cement mortar in bags, quick-setting OPC, fast-bonding adhesive for tile fixing and high-quality wall putty for interior and exterior walls. Our CDIC in Mumbai is accredited by NABL (ISO/IEC17025 : 2017 Standards) which operates a well-equipped facility on an area of 17,500 square feet for developing and prototyping innovative products. Our CDIC has developed a range of innovative products. In India, we have filed patent applications for four of our products, of which one has already been granted.
We have been successful in diversifying our products by leveraging our innovation and technological capabilities. We actively benchmark our products against our regional and international competitors to ensure that our products are innovative and meet market and technology trends.